C L I E N T: Brookshire's Celebrate Cooking
P R O J E C T: Recipe Video - St. Patrick's Day Rice Krispies Treats
This project brings life to the recipes in Celebrate Cooking magazine with a how-to video making the recipe from start to finish. Typically, for each issue, I would create 2-3 recipe videos.
My Role:
I complete this type of project, from start to finish, by collaborating with a food stylist. I plan, storyboard, shoot and direct the video shoot, then edit the videos to completion.
Project Breakdown:
This project starts with the recipe and images printed in the magazine. I build storyboards using examples from previous videos and internet research. For the video shoot, I choose surfaces, backdrops, props and dishes for each scene.
I setup basic lighting and use multiple DSLR cameras on tripods to film each shot. I direct the food stylist through each step of the recipe and operate both cameras.
After the video shoot, I edit the video in Premiere Pro with some simple titles, lower-thirds and stop-motion effects.
Skills:
Storyboard Vision/Conceptualization
Stop-Motion Video
Art Direction + Propping
DSLR
Lighting (Basic)
Video Editing (Basic)
Collaboration
Software/Equipment:
Adobe Premiere Pro
DSLR
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